PR Happenings

The latest job changes and other happenings in PR from around the world

PR Happenings for the Week of Apr. 10, 2017

Each week, Business Wire brings you the latest changes and updates in the PR industry.  To learn more about each news item, simply click the hyperlink.  Have your own update to include?  Let us know!



Atlanta Bread has formed a partnership with Trevelino/Keller. Article



Greenough Brand Storytellers has launched a new research offering to inform and accelerate development of “brand journalism” programs for clients. Article


451 Marketing will now be operating under a new name, Agency 451, effective immediately. Article


Duffy & Shanley announced the addition of Zutano to their client roster. Article


Warner Communications announced it has been selected as the agency of record by Unpakt. Article


Time Out Group announced the appointment of Christine Petersen as CEO of its business division Time Out Digital, effective immediately. Article


Danielle Cavallaro has joined Rhino Public Relations as an account executive. Article



Zeta Global announced the appointment of Donald Steele as the company’s first-ever Chief Revenue Officer. Article


Glint Advertising announced the addition of the newest member to their roster of advertisers and marketers. Article



Rasky Partners announced that Jessica Tocco will join the firm’s government relations team in Washington, D.C. as a senior vice president. Article


Reserva Conchal Beach Resort, Golf & Spa has selected Buffalo.Agency to design and execute a turnkey marketing program for the 2,300-acre luxury resort on Costa Rica’s northwestern Pacific coast. Article


Beekeeper Group has acquired Pivot Point Communications. Pivot Point Communications was founded in 2009 by Vanessa French and Casey Kincheloe, who will join Beekeeper Group’s leadership team. Article


TecTecTec has selected Buffalo.Agency to turnkey a North American marketing program. Article



Woodruff Sweitzer is changing its name to Woodruff effective immediately and will soon become employee owned. The agency has rebranded as Woodruff in the U.S., and WS in Canada. Article


Greteman Group has launched SmartParts, a website theme that streamlines the web-development process. Article



Franco announces the addition of Materialise as a client. Article


Los Angeles

J.D. Power has selected Pacific Communications Group (PCG) for developing and implementing strategic corporate communications initiatives for its automotive practice. Article


Russ Reid and Grizzard are merging, creating an industry leader with unparalleled strategic and executional capabilities in the field. Article



Zimmerman has announced its partnership with Article


Republica has won the Hispanicize Tecla Award for Best Agency doing Multicultural Social Media. Article


(add)ventures and Prism Group join in a strategic alliance to offer more competitive end-to-end solutions to corporations that market in Latin America (LATAM) and to the U.S. Hispanic population. Article



Carmichael Lynch named Julie Batliner agency president. Article


Rocket55 has launched a public relations division by acquiring Skogrand PR Solutions, a public relations/social media/search engine optimization consultancy led by Brant Skogrand, APR. Article


Newport Beach

Sterling Public Relations has played a vital role in the successful development and acceleration of a wide variety of brands. Article


New York

Axis Capital Holdings has named Keith Trivitt as vice president, corporate communications. Article


Finsbury has promoted Sara Evans to partner in the company’s growing capital markets and transaction communications practice in the United States. Article


DJ Hardy has been named vice president of media services at M&C Saatchi Sport & Entertainment. Article


Actual has hired Brian Regan as a partner. Article


Protect Our Power has appointed Lumentus as its strategic communications firm. Article


HESED USA, the US branding and marketing agency for Frudia has tapped Bratskeir & Company to handle US media relations for the brand. Article


Stryker-Munley Group has opened three new offices: in Silicon Valley, Tampa Bay and New Jersey. The firm has added Tim Cox, founder of ZingPR, who is now president of Stryker-Munley Group Silicon Valley. SMG also signed an agreement with Cheryl Klufio, founder of RightlySaid Communications, in St. Petersburg, Fla., and added an office in Somerville, NJ, dedicated to the visual side of communications. Dan LaMountain of LaMountain Design is now president of Stryker-Munley Group NJ. Article


Ketchum has named Mike Doyle and Hilary Hanson McKean as the company's first regional presidents in North America. Article


Edelman has hired Cydney Roach as the US lead for employee engagement. Article


Steve Lipin, who joined Brunswick’s US operations in 2001 and helped to build the firm into a leader in the market, is leaving to start his own communications advisory firm. Article


Burson-Marsteller has responded to the “fake news” crisis by creating an internal professional practices committee, comprised of former journalists working at the firm and independent former journalists. Article has hired Loretta Chao to lead international communications from New York. Article


Cohn & Wolfe has been named North America public relations agency of record for Fruit of the Loom. Article


imre partnered with Marriott Rewards to co-produce an innovative global Snapchat content series, entitled “Six Days, Seven Nights.” The campaign shot specifically for Snapchat on mobile devices and spectacles, introduces devotees to the platform, the broad portfolio of world-class properties participating in Marriott Rewards, and the vast benefits of loyalty. Article


ShopRite taps The Halo Group to help launch new “Free-Form” private-label food brand. Article


New York Women in Communications (NYWICI) will present the 2017 Matrix Awards during a luncheon at the Sheraton New York Times Square on Monday April 24, 2017, to honor seven extraordinary female leaders in the communications industry, as ‘Women Who Connect the World.’ The ceremony, hosted by Hearst Magazines, will be emceed by Katie Couric, award-winning journalist and bestselling author. Article


Ruder Finn announced the launch of Bloom Health, an integrated communications practice exclusively dedicated to the healthtech sector. Article


Medical Marketing & Media named Laura Schoen, Weber Shandwick president of Global Healthcare & chair of Latin America, to its 2017 Hall of Femme list. Article


R&J Strategic Communications announces the hiring of Rebecca Smith as Assistant Account Executive. Article


Madeline Rich has been promoted to VP of Professional Services at Lotame. Article


DS-Concept has promoted John Stillwaggon to the position of CEO, USA. Article



Bexel has retained Wall Street Communications to provide strategic content marketing and public relations services. Article


San Diego

Jack in the Box has promoted Carol DiRaimo to chief investor relations and corporate communications officer. Article


San Francisco

Uber's head of communications Rachel Whetstone is stepping down. Article


Demandbase announced the launch of its Partner Program, an initiative designed for a broad range of technology companies, service providers and marketing agencies. Article


New York & London

Culture Trip has brought in Maddy Chambers as a UK-based PR manager, and Stephanie Kennard as a PR manager in the US. Article



Thorsten Möllmann has been named vice president of corporate communications at Schaeffler Group. Article


Hong Kong

Ruder Finn Asia reported that the integrated communications consultancy received four No. 1 rankings in China in the R3 Worldwide China 2017 PR Scope Research. Article



Flower Council of Holland has appointed Fever as its retained consumer agency to handle all social, content and PR activity across the UK. Article


Well Hello has been retained by One against a six-figure UK launch brief. Article


Aspectus has been appointed by ZoneFox to deliver its UK communications programme. Article


PCA Predict has appointed Clarity PR as its global communications agency. Article


Metia Group has named Andrew Martin as global CEO, with founder Steve Ellis moving into the role of chairman. Article


Next 15 has announced the launch of Project Warhol, a program aiming to boost creativity among employees by transforming their ideas into viable businesses, products, or services — backed by the investment and support of the group and its 17 subsidiary agencies. Article


PHA Media has been selected by Bink to further raise its profile with its UK retail and travel businesses, technology investor and consumer target audiences, following a successful consumer launch in late 2016 and early funding rounds. Article


The S3 Agency has launched the NJ Creative Collective: co-working space designed to help creative individuals and small businesses thrive together. Article


Shelley Facius has joined Ruder Finn as its new head of technology. Article


The Climate Group has hired Luke Herbert as director of international communications and Nazneen Nawaz as head of media and corporate communications. Article



Bell Pottinger has ended its controversial relationship with South Africa's Gupta family, following a sustained backlash in the country against the notion that its work helped influence and support President Jacob Zuma's government policy. Article



Sujay Mehdudia has quit after less than 12 months as CEO of Indian firm Integral PR. Article



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