The State of Black Media 2022

Business Wire and Black PR Wire Present: The State of Black Media 2022

When it comes to reaching and activating Black audiences, Black-owned publications take the lead. Blending breaking news, personal impact stories, and historical context, Black audience-focused media outlets publish up to six times more coverage than mainstream media on major issues such as racism, healthcare, and public policy.*

Business Wire and Black PR Wire brought together media leaders to review the state of Black media. This expert panel discussed:

  • Changes in publishing and news consumption
  • Common and popular content topics
  • Best practices to build relationships with Black media
  • Turning Black History Month PR outreach into a year-long program

*Why Black Media Matters Now, Craig Newmark Graduate School of Journalism at the City University of New York

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Our panelists:

Cheryl Thompson-Morton

Black Media Initiative Director, Center for Community Media/CCM Craig Newmark Graduate School of Journalism at CUNY

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In her role as Black Media Initiative Director for the Center for Community Media at the Newmark J-School, Cheryl Thompson-Morton works to support Black media outlets through training, research, convenings, and connecting them to financial resources.


Chloe Jones

Executive Producer at the Black News Channel

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Chloe Jones is an Executive Producer at the Black News Channel. She is a proven newsroom leader with a passion for discovering young talent and building diverse news environments. Compiling 15+ years of experience, she has served newsrooms at MSNBC, FOX News Channel, Fox Business Network, CNN, and now BNC. Her expertise includes storytelling, production, studio operations, field logistics, program development, and team building. A proud native of New York, Chloe enjoys art shows, museums, and theatre. Fun fact: Chloe is a thrill enthusiast…you can catch her road cycling, jet-skiing, or on an ATV for an off-road adventure.



Dexter Bridgeman

CEO and Founder, M•I•A MEDIA GROUP

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Dexter A. Bridgeman is the CEO and founder of M•I•A Media Group LLC, one of the nation’s largest Black media publishers. Established in 2004, his company has more than one million readers bimonthly and publishes Legacy Miami, Legacy South Florida, and M•I•A magazines. He is a graduate of Hofstra University and is a proud member of Alpha Phi Alpha Fraternity Incorporated.


MODERATOR: Bernadette Morris

Black PR Wire/Sonshine Communications, CEO and Founder

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Bernadette Morris is a dedicated community leader and successful business owner/executive. Bernadette owns three companies: Sonshine Communications, founded in 1993; Black PR Wire, Inc., founded in 2000; and Women Grow Strong, founded in 2007. Black PR Wire is an online newswire distribution company providing key news and information to Black media in the U.S. and the Caribbean 24/7. 

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