Increase Impact, Views and Engagement with a Multimedia News Release
Photos and videos make your headlines 5x more clickable. Get more engagement with your press release by showing your brand story, not just telling it.
Business Wire’s Smart News Release combines your press release text and multimedia into an eye-catching visual news story that reporters, financial audiences, and consumers want to read. Audiences can easily find and act upon your news, increasing views and shares of your source content.
The Smart News Release makes it easy for audiences to:
.jpg, .tif, .gif, .bmp, .png
High-res images preferred; 2,400 pixels on the longer side
RGB color is preferred; minimum of 600 pixels on the shorter side
.mp3, .aac, .aif, .wma, .wav (original digital format, not streaming)
.mov, .mp4, .wmv, .mpg, .avi (original digital format, not streaming)
.ppt, .pptx, .xls, .xlsx, .cht, .pdf, .doc, .docx, .txt, .rtf, .xml or .xsd (must be evaluated before use)
Visuals act as a common language around the world. Learn how to use high-quality images and videos to increase the reach and results of your next press release:
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