Turn your press release into an eye-catching news story
Photos and videos make your headlines 5x more clickable. Get more engagement with your press release by showing your brand story, not just telling it.
Business Wire’s Smart News Release combines your press release text and multimedia into an eye-catching visual news story that reporters, financial audiences, and consumers want to read. Audiences can easily find and act upon your news, increasing views and shares of your source content.
The Smart News Release makes it easy for audiences to:
.jpg, .tif, .gif, .bmp, .png
High-res images preferred; 2400 pixels on the longest side
RGB color is preferred; 144 pixels on the shortest side
.mp3, .aac, .aif, .wma, .wav (original digital format, not streaming)
.mov, .mp4, .wmv, .mpg, .avi (original digital format, not streaming)
.ppt, .pptx, .xls, .xlsx, .cht, .pdf, .doc, .docx, .txt, .rtf, .xml or .xsd (must be evaluated before use)
Visuals act as a common language around the world. Learn how to use high-quality images and videos to increase the reach and results of your next press release:
Everything you need to know about adding visuals to press releases
5 reasons why photos and images are mandatory for news releases
[WEBINAR] Visual Storytelling, Using Images to Tell Your Brand Story
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