Prepared in partnership with Onclusive
At the 2019 PRSA International Conference, Business Wire, the global leader in news release distribution and regulatory disclosure, and Onclusive, the data science company for communications, reported results from the first ever impact analysis of nearly 17,000 news releases on generating syndicated pick-up, editorial coverage and social media engagement.
The study reveals benchmarks for average social media and news engagement of news releases, the optimal days and times to publish a news release to maximize social engagement and earned media articles as well as best practices for boosting news release performance with multimedia.
Interested in learning more about this data? View our on-demand webinar where we review this data and provide best practices for optimizing your next press release.
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