Business Wire believes in the power of relationships when it comes to building your brand. For more than 60 years, we have relentlessly focused on establishing trusted relationships with reporters, media outlets, analysts, business leaders, and consumers with our highly relevant, actionable news content.
To build your own relationships with journalists, Business Wire recommends Muck Rack’s Media Database and Public Relations Management (PRM).
Comprehensive and intuitive, Muck Rack allows you to easily search for journalists, learn their preferences, and find the connection between your news and your target interests.
Using cutting-edge technology to update in real time, Muck Rack’s opt-in global media database is extensive and accurate. The user-friendly interface and collaborative tools make organizing all parts of the media relations process easy – from pre-press release research to media list building to post-program reporting.
In a webinar with Black PR Wire, The State of Black Media 2023, a panel of media experts and professionals, moderated by Traci Cloyd, shared their candid and powerful insights on B...
Black History Month is a special time of the year when we take time to acknowledge and celebrate the many accomplishments achieved by African Americans. We also see it as a time to...
Often when writing a news release, the majority of the effort goes into the information in the body of the release. While creating text or multimedia that informs and interests the...
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