Recognizing the Value
of Multimedia

Use multimedia to optimize your press release and increase coverage.

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Multimedia is vital.

Multimedia is vital when it comes to successful news distribution and media relations. Reporters require it and consumers love it. Consider this:

  • Adding media to press releases increases reach and open rates.
  • Visuals are global. The entire world speaks the language of visuals.
  • Imagery tells your story at a glance and helps simplify complex stories. 
  • Visuals  expand your audience, appealing to more than text-only release readers. 
Celebrating 60 Years with 60 Tips

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