Photos and videos make your headlines 5x more clickable. Get more engagement with your press release by showing your brand story, not just telling it.
Business Wire’s Smart News Release combines your press release text and multimedia into an eye-catching visual news story that reporters, financial audiences, and consumers want to read. Audiences can easily find and act upon your news, increasing views and shares of your source content.
The Smart News Release makes it easy for audiences to:
Earned media coverage is a coveted outcome for any public relations (PR) effort. The exposure your content gains through channels you don’t own or pay for, such as news outlets, bl...
Wondering how to draft a technology press release and make it – and your tech innovations – stand out in a crowded market? How can you effectively capture the attention of develope...
Press releases have long been a cornerstone of public relations, but the way they are used and valued by journalists has evolved. Today, simply distributing a text-only press relea...
